MARKETING

Twitter displays Incoming NFT display options for profile images


After sharing an initial overview of the upcoming NFT display option last month, Twitter has now shared some new insights into its NFT development display process, which will eventually allow Twitter users to share their NFTs with a direct link to status property of each of them. .

As you can see in this example, posted by a Twitter engineer Ethan Sutin, the new process of displaying NFT on Twitter will allow users to link their NFT details to their images, which will then allow profile visitors to search for information about any NFT you use, providing a direct guarantee of ownership and relying on growing NFT movement.

Which, sometimes confusingly, is growing fast, with people ‘investing’ thousands, even millions of dollars in still drawings that don’t actually look like art in the traditional sense.

Honestly and transparently, I don’t understand the whole thing about NFT.

I mean, I understand the concept and I understand the opportunities they can create for digital artists and expanding investment in art, which could ultimately provide a lifeline for many creators who want to spend more time in their craft.

But when I see that this picture of a monkey from the cartoon sold for 3.4 million dollars, I have a little headache.

This is a rare NFT from the Bored Ape Yacht Club collection – rare because the monkey is golden, and obviously there aren’t many monkeys in this color variant.

But it’s just a picture, isn’t it? And really, not very good, from a craft perspective. It’s not to denigrate the artists involved, but when you consider what is traditionally considered fine art that would cost such a high price, and the careful brush strokes and techniques used to create those timeless paintings – a lot of the time and effort involved in painting , say, the Mona Lisa or Monet’s water lily. By comparison, this hand-drawn picture doesn’t exactly match. Is not it?

Of course, art is subjective and it doesn’t matter whether an individual likes a work or not, because as long as there is a person, or people, willing to pay for it, value is what the market dictates. But I see it in most of these NFT images, in a craft sense, that they aren’t much better than what a teenager could draw on their notepad when they’re bored in class.

It may be, in and of itself, part of the appeal, but I struggle to imagine that in ten or twenty years these works of art will still be highly valued, which in my mind makes the element of ‘investment’ questionable.

Another aspect that can be confusing is the ownership of NFT – how to ‘own’ a digital work of art that anyone can reuse or share, with a limited remedy?

For paintings and physical art, you have an actual piece, a canvas that the artist has touched and worked on, and there is only one. But for digital art, there is no physical copy, so you ‘own’ this piece and I, for example, owning a fake one isn’t really different at all, there’s no difference in what the artwork is actually (although depending on the purchase arrangement, the owner can be able to stop playback).

This is one aspect that Twitter’s new NFT screen could help address – by providing full details of each NFT, users could technically display only the artwork they officially own, or it would be completely transparent in case they didn’t. This is arguably the most important element of this new project, and could help ensure that artists are paid for their work and use of it, revealing those who want to fake it to trust the NFT community.

Which is the real thing. The NFT movement is gradually taking over social media, and as more profile images move to cartoons, of various forms, it is definitely worthwhile for the platforms themselves to consider how they can best facilitate and encourage further engagement to rely on the next big art shift.

Which NFTs they definitely are, whether I get them or not. Respected art house Southeby’s has already put NFT in key focus, and as more collectors become involved in the NFT community, the movement continues to grow and looks set to become much, much bigger as we move into the metaverse.

As such, Twitter’s new NFT project makes sense – and although I don’t know if I’ll ever understand why people pay hundreds of thousands of dollars for pictures like this hand-drawn parrot by Gary Vaynerchuck.

Gary Vanerchuck MFT

For example, who has that kind of cash and will this really appreciate the value?

Regardless of my doubts, there is a very obviously significant opportunity here, which could trigger a whole new engagement and growth opportunities in social applications.





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Naveen Kumar

Friendly communicator. Music maven. Explorer. Pop culture trailblazer. Social media practitioner.

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