Qualcomm is one of the world the biggest chip makers when it comes to smartphones, but now the company is targeting the PC market with a new line of chips that should come out in 2023.
During Company Investor Day,, Qualcomm CTO dr. Jim Thompson announced Qualcomm’s plans to create the next generation of ARM-based SoC (system-on-a-chip) “designed to set the benchmark for Windows PCs” as Qualcomm tries to make its own PC silicone capable of competing with Apple’s M chips -series.
While Qualcomm has already created two previous ARM based PC chips in Snapdragon 8cx i 8cx Gen 2, Qualcomm’s next-generation processors it is expected to boast much better performance thanks to the help of Nuvie, which Qualcomm bought it earlier this year for $ 1.4 billion.
Namely, Nuvia was founded by John Bruno, Manu Gulati and Gerard Williams, the former Apple employees who he previously worked on a team that helped create Apple’s M-series chip. And while Williams is currently embroiled in a legal battle with Apple after leaving the company in 2019, Qualcomm remains confident that its recent acquisition will help the company create much more powerful chips than ever before.
Qualcomm said hopes to deliver its next-generation CPU vendors nine months before the chip’s official debut sometime in 2023. While Qualcomm is really serious about competing with Apple and other ARM-based PC chips, it will have to make serious leaps in the performance of its current products, such as Apple is expected to be on his third-generation M-series until 2023.
Also, unlike Qualcomm’s 8cx chips, Designed primarily to support mobile productivity thanks to enhanced longevity and fast wireless connectivity, Qualcomm envisions its next-generation CPU as a challenge to Apple’s domestic silicon in both performance and energy efficiency, a rather lofty claim considering that even technology chips giants like Intel and AMD have a hard time keeping up with Apple’s M-series processors.
OhOne of the reasons why Apple’s M-Series chips are so successful is that Apple controls both the chip and the software, and the product design, giving companies the the ability to optimize the performance of your processor from start to finish. Meanwhile, other than oddities like Phone for Snapdragon insiders, Qualcomm has largely refrained from producing actual retail devices, so it may take more collaboration between OEM and Qualcomm for Qualcomm’s upcoming chips to truly compete with Apple Silicon.
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