Meta has added some new holiday-themed elements to Messenger, including seasonal AR effects, new Soundmojis to help spread Christmas merriment, and fun add-ons for Messenger Kids.
First, there’s the new AR effect, created in partnership with beauty influencer Ashley Strong, which adds ‘sparkles and shiny snowflakes that appear from your eyes when you blink’.
“With this effect, you can magically freeze the screen – just open your mouth to let out a cold breath and freeze the screen.”
I’m not quite sure if it’s Christmas or the Ice King from Game of Thrones, but it’s a new feature anyway.
Messenger has also got some new word effects – now that you wish people a Merry Christmas, Hanukkah and Kwanzaa, you can also launch a torrent of related emojis on the screen to give your messages an extra thematic boost.
Meta also notes that you can ‘plan some seriously lit parties for the end of the year’ with a new New Year’s Eve chat theme for Messenger and Instagram DM, which also includes word effects.
I don’t really like Meta’s cold ling attempts in their announcements, which could be part of her broader plan to reconnect with young people. But yes, burning parties, through Messenger. Rock on.
There are also new sound mojis, Metin’s attempt to bring another, unique dimension to the use of emojis.
“Visit your Messenger phrase bar, select the speaker icon, and find it present i christmas tree emoji stickers for a special surprise holiday song! ”
While Meta also takes the opportunity to encourage more in-messaging activities, with new, themed visuals of funds transfer when sending money to the app.
The more people transfer their money to Meta applications, the easier Meta will encourage e-commerce activity, so while this is a smaller element in the wider announcement here, it can be the most influential in terms of Meta strategic plans.
In addition to this, Meta has also added a number of new holiday elements to Messenger Kids, including the option to chat with Santa Claus (with messages that go to parents), new holiday games and themed AR effects.
I mean, it gets pretty close to the wire if you want to use Santa’s chat feature as a means to find out what your child really wants this Christmas, but it could be another way to get kids excited about the holidays – which still feels like this time emerged prematurely.
Some of them are fun and will add an extra element to your holiday messages, some are a bit soft – but in any case, they provide more options to facilitate engagement and interaction through messages for the season.
You can check out the new features in the latest version of Messenger.
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